How An eBay Store Can Help Your Sales

Posted on February 1, 2012 by admin

eBay is no longer just an auction site! Just like Amazon the brand has grown to be a central shopping destination offering opportunities for companies on every scale.

Annually billions of pounds worth of products sell through eBay stores. The garage sale site has evolved dramatically. Sellers getting rid of their junk have been replaced by traders selling new products via the vibrant online marketplace.

Serious online retailers are using eBay stores to generate brand awareness, get new customers and sell products.

There are approximately 500,000 online eBay stores and regardless of the recent increases in eBay fees, eBay stores still great value. It is worth researching which one of the eBay stores is best for you and your business. There are several different types of eBay stores to choose from with a huge variation in subscription prices – Basic, Featured and Anchor.

The basic price starts at £14.99 per month in the UK, rising to £349.99 for an Anchor store. eBay stores do offer excellent features and may be just what your business needs to boost sales volumes and revenue.

Some of the eBay stores features include:

- A place on the web to boost your brand
- Tools to personalise your eBay stores
- eBay stores home page plus product pages
- eBay stores can use longer listing durations and lower insertion fees
- You get your very own eBay stores URL so you can drive all online buyers directly to your eBay store.
- The eBay stores logo appears next to your store name in your listings adding gravitas

- All listings include a “See All Items Listed in Your eBay store” link
- Listings show up in eBay Stores gateway search and browse results.
- A useful feature of customised newsletters and promotional emails
- You can analyze your eBay store traffic to improve your strategies

There are strict rules about advertising your website within your eBay listings. For instance you cannot link from a listing directly to your website. However, an indirect feature offered by eBay stores includes the ability to advertise your web site and link to it! A customer email address captured on your eBay site can still be added to your general marketing database.

You can list your products in eBay stores for as little as 1p per item per month in the UK (not with the Basic eBay stores though), and eBay stores items get cross-linked from your featured eBay listings bringing you more visitors and lots of targeted traffic.

Ebay’s place in the public conscience as a destination website and its trusted nature will benefit your own business. With so many websites fighting to get high search engine rankings and with eBay getting most of the auction traffic, eBay Stores is an essential factor in any eBay business. For a low investment you get high visibility and extra traffic. It is only worth doing if you have enough products!

So as some of the less profitable sellers may get squeezed out of eBay stores, lots of bigger, more knowledgeable ones will be arriving and setting up their own eBay stores to get a piece of the action! As bigger brands get on board the number of buyers can only increase.

So if you want to find out how to make money from ebay you can invest in a comprehensive guide created by ebay Powerseller, Amanda O’Brien.

CLICK HERE to visit Amanda’s website and find the ultimate guide, with a 30 day guarantee, it’s called Ebay Powersellers Secrets.

Visit the official website and get your copy of The £2,500 Per Week eBay PowerSellers Secrets. It can be posted out to you within 3-5 business days.

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How to Get Great Traffic to Your Website

Posted on January 31, 2012 by admin

How to Get Great Traffic to Your Website

In Internet marketing, there are essentially two key ways of building traffic on a website. There are the free methods which consume time and energy and offer a continuous stream of visitors with little or no upkeep, and there are paid methods such as cost per action and cost per click advertising that only offer ROI based on how much money you are willing to trade per visitor or per lead.

Both methods can be profitable, but in general targeted website traffic methods can be broken up into three key categories:

Search engine optimization (SEO) traffic

SEO traffic consists of traffic that comes to your site strictly by ranking high in the search engine
results. The best way to build your rankings in the search engines and guarantee that you will get visitors from Google, Yahoo and MSN? The answer is keyword targeted back links. Having your
site linked by relevant websites within your niche, preferably with a high page rank or a higher page rank than your own website is essential in this process. Content also greatly improves your odds of getting ranked high as well.

This method is essentially the cheapest for people who can not pay for things like Ad words or CPA marketing. If you need visitors but can not afford to pay a whole lot to get them, you should really utilize SEO traffic as one of your primary resources.

Back link Traffic

Back links are essential for search engine rankings. They also serve as their own source of quality traffic when utilized in an appropriate manner. Essentially this is about building an image to visitors on other websites by building articles in directories and other websites or blogs. Videos on sites such as YouTube, and relevant and helpful posts on popular forums within your niche will help.

This is another great free method of traffic generation you can utilize if you are trying to build traffic to a website, but do not have enough money to outsource it or go with pay per click
methods.

Paid Traffic

For successful e-commerce and marketing websites that have a high conversion rate and are profitable enough to afford it, paid traffic is another excellent technique for building traffic to a
website.

Paid traffic consists of just about any form of traffic you can get by paying cash up front to the provider of this traffic. This includes ‘pay per click’, ‘pay per action’ such as form fills and lead generation, and even alternative forms of paid traffic such as pay per tweet or pay per 1000 impressions types.

Paid traffic is usually the most expensive but highest quality traffic you can acquire. Targeted traffic converts better than not so targeted. Someone who clicks on a relevant ad in Google is probably going to be a hungry buyer. This is why Google often charges top dollar for each click in a competitive niche and screens the websites strictly for irrelevant and unwanted content.

If you are considering PCC you should learn a bit about it before you start and always set a limit to how much you are prepared to spend. Even the best have been caught out.

Plan your campaign carefully if you want to get traffic to your website.

Easy tips to increase your opt in email list

Posted on January 28, 2012 by admin

Most people want to build a loyal website following and one of the best ways to do that is to allow your visitors the ability to opt-in to your email list. I have stumbled upon some good ways to increase your conversion to signup rates over the years. Here are my top 8 favorite ways that you can really boost your list numbers.

The most obvious tip would be to not hide your email signup form. Keep it above the fold and make it clear and easy for people to signup for your email messages.
Less required fields = more signups. I have found that the less fields you ask for is directly related to the number of people that will actually signup. Instead of having a large signup form asking for Name, Email Address, Address and Other fields, try just asking for First Name and Email Address. After you have that you have these 2 fields you can trigger an auto-responder email at any time asking for more information.
Offer incentives only available to people on your email list. This can be as simple as “Sign up and get valuable coupons or promotions via email before everyone else”. Sometimes this is all the incentive that a user needs to see in order to click the submit button and opt-in.
Contests. Offer a contest for people that are on your list. Again this can be a simple giveaway “Everyone on our email list is eligible to win our monthly prizes” With a link to the details about the contest.
Signup during the checkout process. Capturing opt-ins on the checkout page is one of the most important ways to get valuable subscribers onto your list. You must offer the customers the option of signing up during the checkout process. These are your most valuable customers and you need to keep in touch with them. If you are using BlueHornet, like I do, then you would use the BlueHornet API in order to pass the variables to the email database if the visitor checks the box to opt-in.
Add a signup box while leaving a product review or a blog comment. This is a great way to get new subscribers. Just look at how many comments or product reviews you have on your site. If you had a simple checkbox in this form you could allow your visitors to subscribe while leaving a product review, blog comment or even filling out your contact form. Very valuable subscriber data that will add up fast!
Ask for referrals in your email. Every once in a while promote the forward to a friend feature, in your email marketing software, and actually ask them to forward the email to friends. It never hurts to ask for help from your subscribers and most will like to help you. Make sure you have a link to subscribe to the email list in all the emails that you send out so people that get the message forwarded can easily find the opt-in information.
Social Media. Setup a tab or a link on your Facebook page asking for fans to subscribe to your email newsletter. They like you enough to be a fan, so they are likely to signup for your email list if presented with the opportunity.

Setup a specific Twitter landing page that thanks the users for clicking on the profile link and asks them to signup for the email list. Most Twitter users will visit your site using the Twitter profile link, so setup a special page for these Twitter users and greet them accordingly.

Finding creative ways to build your email mailing list can be fun and rewarding. Just put yourself in your customer’s shoes and make sure you are offering an easy way for all visitors to signup for your list. Capturing and using this valuable data should be a big part of your online marketing strategy.

One way to track the success of all these different capture points is to setup different groups in your email software, so you can track to see how many users are signing up from all the different places throughout your site.

To create you email list most professionals use the services of Aweber. You can find there web site at https://www.aweber.com

Top Tips To Become Successful With Forum Marketing

Posted on January 28, 2012 by admin

The first thing is to BE POSITIVE.

People naturally gravitate to positive people. Post positive sounding posts. Don’t get personal about other users (even if you don’t agree with them) or products/services you don’t personally like. Everyone is trying to grow or create their business — it pays to be nice.

Visit your forum every day and contribute. Get a reputation for being helpful. Try and give back when you can — rather than asking for help/advice all the time.

Don’t be scared. Ask questions. Get involved. Don’t be shy. Even if you are brand new — say that. Introduce yourself. Very quickly you WILL build up a supportive network on online friends.

Never post an ad on a forum!

Create a ‘stand out’ signature file. A signature file is what you use to ‘sign off’ your posts with. You can often make them as eye catching as possible. Be always on the lookout for people who you can connect with. Maybe they have a service that would help you market your site or maybe they are just fun people to get to know. Maybe they would benefit from your encouragement.

Forums are a lot of fun. You may get many leads from people who respond to your question publicly – or they may contact you privately through the forum, known as a PM – personal Message.

Sign up for as many forums as you can handle but try and spend no more than half an hour every day at your forum. Forums can get very addictive, and eat up a lot of your time. I log on once a day, maybe answer a few posts, maybe post a few, then log out. Except for course for my own forum – where I am for on average about 4 hours a day – answering questions and posts.

If you find someone who you think (from reading their posts) would be a good person to approach to suggest helping each other to grow your respective business – send them a Personal Message. Just say hi. Mention that you enjoy reading their posts and would like to be friends.

Remember the web is called the web for a reason – it’s all about connecting people. A forum is a great opportunity to find like minded individuals online.

Using Affiliate Programs to Increase Your Income

Posted on January 26, 2012 by admin

Becoming an affiliate of an affiliate program is one of the easiest ways of getting started as an online business entrepreneur. Getting started does not mean in anyway that you are going to make money and be a successful affiliate marketer. To be successful it is extremely important that you check on several vital aspects of an affiliate program as indicated below before you join it so that you do not regret later.

1. Check whether the affiliate program is free to join. If there is a fee to be paid it will be wise to keep away from it. All good affiliate programs are free to join.

2. If you are already an affiliate marketer, choose one that is related to the theme of your website and to the targeted visitors to your website. This will help you grow your business much faster.

3. Visit review sites and forums and check with other affiliates whether they are satisfied with the affiliate program you have identified.

4. The commission offered for the sale of a product is very important. Unless the commission is between 25% and 60% it might not be worth the while spending much time and effort promoting the product.

5. Do the program providers have an efficient tracking system to track your sales? Good affiliate programs provide their affiliates the opportunity to check the sales statistics by visiting their sites or they send e-mails every time a sale is made. Ensure that they provide these facilities.

6. How often are commission checks paid and the minimum amount of money that has to be accumulated for payment? If the commission is not high and the minimum amount required for payment is high, then you will not receive any pay checks for months.

7. Is there a customer support service and will you be able to talk to them over the phone for assistance if necessary.

8. Good affiliate program providers regularly send newsletters and tutorials to their affiliates to help them succeed.

9. A very important thing that you have to check is whether you will be provided with promotional material such as banners, text links and sales letters. Without these it will be difficult to promote your product, especially if you are new to affiliate marketing.

10. In spite of all these checks, ensure that you are not blown away by the hype and get caught to a scam.

Once you have made a decision to become an affiliate of an affiliate program, act wisely, spend a few days checking on the above and make your move. Choose the program that you think will give you the best results. Work with dedication and promote your affiliate business in every possible way you can. You cannot fail.

Author – Kanaga Siva

Pump up the volume of your email subject lines

Posted on January 26, 2012 by admin

The low cost and relative ease of using email has made it an ever more important marketing tool. This has caused the in boxes of your customers and prospects to become ever more crowded with messages competing for their attention. For this reason it is increasing important for you to take more care when developing the Subject Lines of your emails. Ten tactics can help you craft an attention grabbing subject line, leading to greater success.

1) Learn from newspaper headlines. Like email messages, newspaper headlines have to be short, succinct, and catchy. As for headlines, subject lines should clearly state what your reader can expect from your email, what they will gain from reading them and what you want them to do as a result.

2) Concentrate on the objective. Of course you want recipients to open your message, but that’s not your ultimate objective. Do you want them to place an order? Request a catalogue? Visit their local outlet? You must determine what that one action is, and make sure all components of your email, especially the subject line are focussed on this objective.

3) Leverage the “from” line. Do not assume your recipient know who you are. Include your company name in the “from” line and if possible perhaps the purpose of the business. A message from “Smith & Jones Gift Hampers” will usually have a higher open rate than one from “Smith & Jones Ltd”. This also means that you’re using the company name in the “from” line so you don’t have to repeat it in the subject line, offering you more characters to work with.

4) Mention key information first. Consider what you want recipients to do when they see your email and then put what you think will get them to do it front and centre in your subject line. Bear in mind that most email preview panes allow just fifty characters, including spaces, to be immediately visible. Make sure you keep within these boundaries.

5) Use Personalisation. You can personalise greetings as well as the actual offer or within text of the message based on the recipients’ past purchases or interests. Properly implemented, personalisation boosts open rates. Erroneous personalisation, or misspelling the recipient’s name, for instance, will damage not only response but also their impression of your brand.

6) Add a sense of urgency. Successful marketers use this tactic. “Order by 18 July”, “Be one of the first 25 respondents…”, “Only 24 hours left…” are examples of messages with a sense of urgency. It is not necessary that the offer will actually close.

7) Lead, but don’t mislead. You already know this, of course, but it bears repeating. Never promise something you can’t deliver, and never make an offer in the subject that is has so many caveats in the message that the offer is all but impossible.

Don’t shy away from “free”. Conventional wisdom held that including the word “free” in a subject line was a sure-fire way to have your email blocked by spam filters. However, this is not usually the case, and “people still respond to the word ‘free’, so the increase in orders or other actions will almost always outweigh the messages lost to filtering. To help get through spam filters don’t make “free” the first word of the subject line, don’t use exclamation marks and don’t write in full caps.

9) Plan for deliverability. Emails that don’t get delivered cannot be opened. Look for trends in your rejected returns and use credible software and service providers.

10) Test. For all your activity test different scripts, measure your success and failure and learn from analysis of the results.

How To Create An eBook That Sells!

Posted on January 21, 2012 by admin

If you’re creating an eBook on a topic that you are familiar with, don’t presume it will sell just because you have knowledge of this subject. Your first step before writing the book, is to identify your market and know where the market is. If you don’t research your subject, you’re wasting your time writing your book.

Commonsense says before you even begin writing your eBook or you choose an affiliate product you need to find an interested market. Target your market to ready and willing buyers. In online marketing, you can do this within minutes by going to any of the search engines and doing a search. Also check Amazon and eBay to see if there are any comparable products. It’s also good to start visiting forums in your niche.

Get involved by answering questions. What questions they are asking? What information are they having a difficult time finding? What new idea did you pick up on using a product or theory already on the market? The answer to any of these questions can be the perfect start for recognizing and starting an eBook.

Next, you will need to check out ClickBank. Look in the section that best relates to your niche. What eBooks are offered that relate to your topic? Did you find any eBooks that pertain to any of the questions you found from your research in the forums?

If there’s an eBook that already exists, then consider using it as an affiliate product. You can use this product at the beginning of your campaign, and then develop your own eBook that elaborates on this information or takes the information in several new directions.

Scan websites that are using these products. You might find different products on their sites and see how they have presented them. Copy these URLs for future reference to use in marketing your eBook directly to there sites.

If you want to sell information products, locate potential buyers and sample their interests before writing or marketing an eBook. That’s the way smart marketers use the power of the Internet to literally make passive income while they sleep.

You too can live the life you’ve dreamed of, create your own business. Set up your business model to profit from affiliate marketing.

Author – Billie Keeslar

Six Money Making Books for FREE

Posted on January 16, 2012 by admin

This is an opportunity to get hold of SIX brand new guides to Help you make money online. It doesn’t matter is you are a beginner or a seasoned pro, these guides are for you. These keep you up to date with current techniques that are helping people make cash online, working from home.

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And here’s what you get……………………….

BOOK ONE – SEO TACTICS
What on earth is an algorithm
Page rank based on popularity
Back links are considered popularity votes>
Submitting your url to google
Google guidelines
Crawler/spider considerations
Ranking rules of thumb
What your website absolutely needs
Understanding your target customer
Does your website give enough contact information?
Home page
Step by step page optimization
One site – one theme
Affiliate sites & dynamic urls
Keyword stuffing & spamming

BOOK TWO – PLR PROFITS

An introduction to private label rights content the explanation of private label rights
Terms for private label rights content why private label rights are a lucrative business
Types of private label rights content
Other enhancements to make your private label content unique
Different ways to brand your private label rights content
Ideas and strategies for maximum plr profits revealed
Additional tips about private label rights and content

BOOK THREE- AFFILIATE INCOME

Getting ready to market – the basics
Understand the lingo of marketing
Relationship marketing
Blogging
Lead generation

BOOK FOUR - VIRAL TRAFFIC

What Is Viral Traffic Generation?
Why Should I Use Viral Traffic Generation?
How Much Does Viral Traffic Generation Cost?
How Can I Make My Message Go Viral?
Viral Traffic Generation Techniques
Provide Quality Content, Products, Or Services
Give Something Away
Require A Referral
Create A Viral Video Clip
Create a Brandable E-Book
Blog
Use Social Bookmark Sites
Use an RSS feed
Provide Free Content For Other Blogs/Websites
Make it easy for visitors to refer others
Make It Easy For Readers To Email The Page To A Friend
Offer An E-Comment Or E-Card Service
Build A Community
Write Articles For Ezines And Article Publishers
Set Up An Affiliate Program To Let Other People Market Your
Product Or Service

BOOK FIVE – WEB 2.0 BLUEPRINT

Understanding Web 2.0
Quick Look At Using Web 2.0 Sites For Marketing
How To Use Web 2.0 Social Networking Sites To Maximize Your Marketing Efforts
Creating Your Profile
Joining Groups
Onsite Blogs
Comparison Chart For Popular Social Networking Sites
Using A Web 2.0 Blog As A Marketing Avenue
Comparison of Social Blogging Sites
Marketing With Social Bookmarking Sites
Video Submission Sites
Comparisons Of Video Submission Websites
Web 2.0 Marketing for eBay Sellers
Blogs
Social Networking and Video Submission Sites
Marketing With Podcasts

BOOK SIX – BLOGGING CASH

Creating A Popular Blog.
Using AdSense In Your Blog
Advertising options
Affiliate Marketing
Review Products
Join a Blogging Network
Create A Newsletter Create Your Own Products
Donations
Picking The Best Cash Generator

To get all this today

>> Click HERE <<

Best Sellings Toys for 2011

Posted on January 15, 2012 by admin

Thought this might be interesting.

With Christmas coming it might useful to know what are the best selling toys. Every year there seems to be a shortage in one toy or another. Buzz Lighter, Harry Potter train sets, quite a list!

You might want to start collecting these things as they could be worth a fortune in the future. But more importantly if you have children by them early!!! Moshlings are big.

See the full list on this BBC article.

Click here to see the article on the BBC!

Thinking about it I’ve still got my Buzz Lightyear!!!!

5 Top Tips for Successful Article Writing

Posted on January 14, 2012 by admin

You may have heard by now that writing articles and submitting them to different locations is a great way to increase the traffic to your web sites and in the end increase your income. But if the articles you write aren’t getting people’s attention and they are not clicking on your links in the resource box, then you need to do something about it! Here are the top 5 tips that will help you write the most successful articles.

Tip Number 1
The most important thing you need to do when writing articles is to capture your reader’s attention. How else are they going to read to the bottom of your article to click on your link? But how can you get people’s attention? It has been proven that people related better to stories or people they know. Adding a quote from a well known person near the beginning of your article to make people associate your knowledge with the well known person’s knowledge. Or alternatively you could retell a tale that you once heard, it can be something that happened to you or a fable that you can make connections to your topic with.

Tip Number 2
Of course what is a great article without a catchy title? The reason I still put that you need an article that will capture and keep people’s attention is that this will decide how many people enjoy your article. You want to keep a high level of quality for all your articles, since that will bring in the most people to visit your web sites. But of course you will need a title to get people to take a look at your article. You will want to come up with a title that describes what your article topic is, but with something of a mystery to get people to click. People respond well to lists and “top 10′s” but they also like questions or implications of success.

Tip Number 3
Pick a very hot topic. If you’re writing about nursing or babies, try to write an article about the latest fad in diapers or something that is related to the current world. Write articles that are seasonal or festive. Webmasters and ezine owners are always looking for an article that relates well to the current time of the year. When it’s Christmas time, relate your topic to Christmas and do the same for other holidays and seasons. If you’re not sure what else you could use, read the news, some weblogs or talk to your friends to find out the most current events.

Tip Number 4
Check your grammar and spelling. This might seem obvious, but articles that have bad grammar or spelling are not going to help you much. These articles might even be rejected by certain article submission sites! So take the extra few seconds it takes to press the “Spellcheck button”. You’ll see it makes a big difference.

Tip Number 5
Write from the heart or from personal experience. This is one tip that helps you write articles more easily which is then reflected in your articles. If you’re interested in the topic you’re writing about, you’re bound to write better articles. Maybe you found out that a certain keyword is very saught after, but you’re just not feeling motivated to write about it. Take a break and write about something that really excites you, and think of the other topic at the same time.

If you keep practicing this technique, soon you’ll think positive things about more topics and will be able to write about a wide range of topics without losing out on the personal touch you can add to each of your articles.

I hope these 5 Top Tips for Successful Article Writing

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